Privacy policy

Privacy Policy

Last updated: January 02, 2026

Servetray Limited ("us", "we", or "our") operates the https://www.servetray.com/ website (the "Service").

This page informs you of our policies regarding the collection, use and disclosure of Personal Information when you use our Service.

We will not use or share your information with anyone except as described in this Privacy Policy.

We use your Personal Information for providing and improving the Service. By using the Service, you agree to the collection and use of information in accordance with this policy. Unless otherwise defined in this Privacy Policy, terms used in this Privacy Policy have the same meanings as in our Terms of Use, accessible at https://servetray.com/pages/terms-of-use

Information Collection & Use

While using our Service, we may ask you to provide us with certain personally identifiable information that can be used to contact or identify you. Personally identifiable information may include, but is not limited to, your email address, name, phone number, postal address ("Personal Information"). When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information and Order Information. We automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse our Service, we collect information about the individual web pages or products that you view, what websites or search terms referred you to our Service, and information about how you interact with our Service. We refer to this automatically collected information as “Device Information.”

We collect Device Information using the following technologies: 

Log File

We may also collect information that your browser sends whenever you visit our Service ("Log Data"). This Log Data may include information such as your computer's Internet Protocol ("IP") address, Internet Service Provider (ISP), browser type, browser version, the pages of our Service that you visit, the time and date of your visit, the time spent on those pages and other statistics. 

Cookies

Cookies are files with small amount of data, which may include an anonymous unique identifier. Cookies are sent to your browser from a web site and stored on your computer's hard drive.

We use "cookies" to collect information. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Service.

Web Beacons

Web beacons,” “tags,” and “pixels” are electronic files used to record information about how you browse our Service.

Additionally, when you make a purchase or attempt to make a purchase on our Service, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit / debit card numbers), email address, and phone number.  We refer to this information as “Order Information.”

We use the Order Information that we collect generally to fulfil any orders placed on our Service (including processing your payment information, arranging for shipping, and providing you with invoices and / or order confirmations). Additionally, we use this Order Information to:

· Communicate with you.

· Screen our orders for potential risk or fraud.

· When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.

We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimise our Service (for example, by generating analytics about how our customers browse and interact with our Service, and to assess the success of our marketing and advertising campaigns).

Sharing Your Personal Information

We may employ third party companies and individuals to facilitate our Service, to provide the Service on our behalf, to perform Service-related services or to assist us in analysing how our Service is used.

These third parties have access to your Personal Information only to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose.

We share your Personal Information with third parties to help us use your Personal Information, as described above. For example, we use Shopify to power our online store - you can read more about how Shopify uses your Personal Information here:  https://www.shopify.com/legal/privacy.

We also use Google Analytics to help us understand how our customers use the Site - you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

Security

The security of your Personal Information is important to us but remember that no method of transmission over the Internet, or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your Personal Information, we cannot guarantee its absolute security. As such we make no warranties as to the level of security afforded to your data, except that we will always act in accordance with the relevant UK and EU legislation. 

Links To Other Sites

Our Service may contain links to other sites that are not operated by us. If you click on a third-party link, you will be directed to that third party's site. We strongly advise you to review the Privacy Policy of every site you visit.

We have no control over, and assume no responsibility for the content, privacy policies or practices of any third-party sites or services.

Your Rights

If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below. We will need to verify your request by asking for proof of identity.

Additionally, if you are a European resident, note that we are processing your information to fulfil contracts we might have with you (for example if you make an order through on our Service), or otherwise to pursue our legitimate business interests listed above. Furthermore, please note that your information will be transferred outside of Europe, including to Canada and the United States. 

Data Retention

We only retain data for as long as it's needed. When you place an order using our Service, we will maintain your Order Information for our records unless and until you ask us to delete this information. 

Children's Privacy

Our Service does not address anyone under the age of 13 ("Children").

We do not knowingly collect personally identifiable information from children under 13. If you are a parent or guardian and you are aware that your Children has provided us with Personal Information, please contact us. If we become aware that we have collected Personal Information from a child under age 13 without verification of parental consent, we take steps to remove that information from our servers. 

Changes To This Privacy Policy

We may update this privacy policy from time to time to reflect, for example, changes to our practices or for other operational, legal, or regulatory reasons.

We will notify you of any changes by posting the new Privacy Policy on this page.

You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

Jurisdiction

This Policy shall be governed and construed in accordance with the laws of England and Wales, without regard to its conflict of law provisions.

Contact Us

If you have any questions about this Privacy Policy, please contact us by email: info@servetray.com